Stay in Control of Your Data with Business Intelligence

Let’s face it: many businesses today are multi-location or complex structures. With many organizations relying on offices all around the world, companies need a way to manage and stay up-to-date with the most recent happenings of every branch. Since being in several places at one time is not an option, companies need to rely on technology to keep their eyes on all aspects of the company. Luckily, there has already been a technology developed to bring companies the awareness they need: business intelligence.

Software solutions like business intelligence and enterprise resource planning (ERP) are the perfect way for executives to delegate some of their responsibilities not just to employees and interns, but to computers. While nothing can replace the brilliance and adaptability of human workers, machines do have one distinct advantage over people: They can track, manage and analyze data 24 hours a day, 7 days a week, 365 days a year without needing so much as a bathroom break.

Large companies have correspondingly massive mountains of data to deal with. These businesses are constantly receiving new and updated information on everything from customer relationships to marketing effectiveness to business efficiency – usually in volumes larger than humans can realistically deal with. But computers can process all that information in seconds, filing it to your specifications and archiving it virtually forever so that you can access it at any time.

And why is it important to maintain archives of all that data?

In short, few things are more valuable to your company than its historical data. After all, if we don’t learn from history, we are condemned to repeat it. Analyzing – and learning from – historical data is one of the best ways a company can make informed decisions moving forward, thus giving it an advantage over companies that are still relying on the “Do you guys remember that time…?” method of data recovery.

If your company is multi-location or complex structures – or ready to be – choosing to get involved with business intelligence software is one of the best ways you can prepare yourself for the challenge of competing on a multi-location scale. In the words of Cat Stevens, “It’s a wild world.” But you can get a little more control with BI software.

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This entry was posted in Business Intelligence (BI), December 2012, Newsletter. Bookmark the permalink.

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